CASE STUDY / MULTI-BRAND FLEET

One codebase, three luxury chauffeur brands shipped fast

The challenge

A chauffeur operator scaling to multiple brands needed three distinct websites — different identities, fleets, and markets — without three times the budget or three teams of developers.

What we built

  • —A single proven codebase (Next.js) adapted per brand: design system, copy, fleet, and booking rules differ; the engine does not.
  • —AI-assisted development (vibe coding) for the brand-specific layers, with senior review on every change — each site shipped in days, not months.
  • —Instant booking widgets with real vehicle classes, passenger counts, and route pricing per brand.
  • —Route-based SEO pages per brand and market (Nice, Cannes, Monaco, Courchevel, Méribel...), each with structured data and FAQ content.
  • —All three operated and monitored on the same infrastructure with automated deployments.

Results

3 brands
launched from one codebase, each with a unique identity
Days
per brand to market instead of months
40-60%
typical saving vs traditional multi-agency development
1 person
designs, builds, deploys, and operates the whole fleet

Outcome

The multi-brand model proves the vibe coding thesis: AI compresses the repetitive work, senior judgment ships the product. New brands can now launch as fast as the business needs them.

Vibe CodingWeb DesignWeb DevelopmentHosting & Management

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